Collecting plastic, but make it fashion.
That's what the Burberry Throw Out collection is all about.
That's what the Burberry Throw Out collection is all about.
Burberry introduces the Throw Out collection - entirely made from reused and recycled plastic.
Since fashion is a movement, feel free to join in:
Since fashion is a movement, feel free to join in:
1. Collect plastic
2. Make an appointment with the Burberry Trash Truck that drives around big cities
3. Receive a discount voucher for the Throw Out collection after the pick-up
2. Make an appointment with the Burberry Trash Truck that drives around big cities
3. Receive a discount voucher for the Throw Out collection after the pick-up
So, you improve the world and your wardrobe at the same time. How's that for a win-win.
PLASTIC-FREE STORES
Burberry introduces the plastic-free store, where real models show the Throw Out collection. Which makes mannequins redundant, and gives the feeling you shop at a Burberry runway.
Fancy an item? Take a picture of the model in the Burberry app, pick your eye-catcher and add it to the fitting room.
CREDITS
Cathrine Agerbo Aagaard